Marketing

Google and Facebook seek to cut off revenues from fake news sites

Many critics of the presidential election are partly blaming false information and fake news stories propagated on Google and Facebook for influencing the outcome. While some Facebook employees share this concern, Facebook CEO Mark Zuckerberg has largely dismissed the notion that fake news on Facebook contributed to Trump’s victory.

Despite this, both Google and Facebook have now taken steps to address the challenge of false news. Google is implementing a policy change that bars sites displaying fake news from using ads from the Google Display Network. This is an attempt to cut off their potential revenues.

Accordingly, Google issued the following statement:

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