News and Blog

The Transactional Email Problem

If your website does anything more than just display content, chances are it sends out what are called "transactional emails" to admins and other users. This is especially true for e-commerce sites, but are part of any web app that provides even rudimentary functionality.

What are Transactional Emails?

These are emails that are part of the normal process of interacting with website. As an example, a typical e-commerce will have the following transactional emails, at a minimum:

Ecommerce Roundup for June 7th, 2013

 Ecommerce roundup for June 7th, 2013

Our roundup of what you should be reading.

Ecommerce Roundup for May 31st, 2013

The latest roundup of some of the most interesting ecommerce articles on the web.

Launch of Ecommify - a Free Drupal Commerce Theme

Today, we are proud to present Ecommify, a project we have been working on diligently for the past few months. It is a free Drupal theme, provided in the form of a full distribution to ensure full compatability. Powered by Drupal Commerce, you get a quality design in front of the power of one of the best ecommerce platforms on the market.

The theme itself offers a featured products carousel, optional promotion/highlight slideshows for each category page, a home page slider, and lots a small, little design touches that help add to the whole experience. All of them are easy to manage for a site administrator.

Features you get out of the box, courtesy of Drupal and Drupal Commerce:

When Dropshipping May be a Good Idea

In a previous article, I gave 4 reasons why dropshipping is a bad idea. But just because there are good reasons not to do it, doesn't mean you should shun the idea altogether. There are legitimate reasons to dropship products.

You Have an Established Blog or Website

If you already have an established website about dogs, it might make sense to start selling leashes and dog food bowls. If your blog is well known in your niche, ranks well in search, and already has a lot of unique content, then adding some physical products can actually add value to your visitor's experience. It also cuts straight through some of the disadvantages of dropshipping.

Three Roadblocks to Cut Out of Your Website

It is vital to remember your competitor is only just one click away. The smallest roadblock can lead to the biggest dips in conversion rate, so here are three you can avoid to stop such dips:

Three Roadblocks to cut out of your website by Louisville Web Group

      1. CAPTCHA

        CAPTCHA (Completely Automated Public Turing Test To Tell Computers and Humans Apart) is a tool used to help stop spam. If you’ve used the Internet for any period of time there is a good chance you’ve used it before. 

Domain Registry of America Scam

Friends, it's that time of year again. Time for flowers to bloom, fish to bite and time for this year's domain registry scam brought to you by Domain Registry of America. 

When you get their letters, complete with lots of red, white and blue (presumably to increase their acceptance level in readers' eyes), do yourself a favor and throw it in File 13. It is a scam.

Unfortunately, they've been repeating this scam every year and it has those in the know up in arms. If you Google Domain Registry of America, you'll see the word "scam" after almost every search response. They are being sued by at least one legitimate domain registry. So throw their letter away. Immediately.

But this does bring up an important point. If you can't find your own domain registration information, gather it up and keep it in a safe place...someplace where you can find it when you need it. This is vital information for your business and it must be protected.

Digital Afterlife? How strange...

Google has come up with one of their more macabre ideas and it looks like its gaining some traction because, apparently, some people are dying to use it, or in other words "I died - what happens to all my crap?"

Ecommerce Continues Its Torrid Growth in 2013

In 2012, B2C ecommerce sales grew 21.1% to top $1 trillion for the first time, according to new global estimates by eMarketerThis year, sales will grow 18.3% to $1.298 trillion worldwide, eMarketer estimates, as Asia-Pacific surpasses North America to become the world's No. 1 market for B2C ecommerce sales.

Launch of AGC of Kentucky

Louisville Web Group is proud to launch the new website of the Associated General Contractors of Kentucky

The leadership wanted to way to reach their members (and potential members), no matter what device they used. The new responsive design works well on almost any device, including smartphones. All content is easily managed by their staff, and events can be created to allow for online registration and payment.

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