Submitted by a.foley on Mon, 03/20/2017 - 10:08
With the strong dollar over the last few years, many retailers have shied away from looking at cross-border ecommerce. However, even with some minor fluctuations in the foreign exchange markets, it is still best to have the right cross-border enabled infrastructure and mechanics so you can take advantage of a smart growth opportunity and be ready to act no matter the exchange rate.
For many businesses, it seems obvious. Broadening the aperture to expand into new markets is one of the best ways to grow your business and increase profits. The real challenge is fully optimizing the potential of cross-border ecommerce. For businesses currently offering a cross-border experience, it’s imperative to constantly be improving the experiences and thinking about what you can be doing better.