Submitted by a.foley on Mon, 06/13/2016 - 09:59
Even as we talk about Internet advertising overtaking broadcast television in the U.S. by 2017 and physical stores struggle with the challenge of engaging online shoppers, a sizeable proportion of small businesses in the U.S. still do not have an ecommerce website or use a company website in any way to transact.
SurePayroll's latest Small Business Scorecard reveals that, even this far into an age of online shopping, only a quarter (26%) of small businesses in the U.S. have an ecommerce website - a website on which consumers can make purchases.
It seems unthinkable that 74% of small businesses have seemingly shunned the the Internet for making sales. Twenty-eight percent said they didn't even have a company website. However, 42% of those without a web presence say that "the web really isn't that important to their business".