Conversion Optimization

4 Common Obstacles Preventing E-Commerce Conversions

Sometimes a simple problem with your website will create an obstacle and kill your conversion rate. Here are four common obstacles that could be responsible for preventing your website from converting and generating revenue.
1. You don’t offer any visible special offers.

More of your website visitors will convert if they feel like they are receiving a special offer, such as an instant discount or free shipping. Many websites offer these, but they don’t make them visible. You need to make sure you place there directly where every single visitor will come in contact with them.

2. You don’t offer a pleasant mobile experience.

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