Business

Content Marketing Trends for 2016

Armando Roggio with PracticalEcommerce believes that content marketing is one of the most important areas in ecommerce promotion, and has published some trends to keep an eye on for the coming year with content marketing. 1. Content Marketing Might Stand Apart Online retailers will start separating their online marketing from their other marketing activities. The reason being that online marketing requires a different skill set than traditional marketing, and in some cases it can also be a more time consuming process. 2. Machine Generated Content Could Become a Hot Topic In the coming year, most content online will probably still be created by humans. But machine generated content could become a popular solution to an annoying ecommerce problem, writing product descriptions. 3.

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