Social media is becoming one of the largest marketing platforms in the world. According to Fast Company, 93 percent of marketers use social media for business. However, many find it difficult to employ social media marketing without any prior experience. Here are three easy ways to utilize social media marketing for your start-up or small business:
1. Engage your Audience
Social media is all about the content. The best way to engage users is to post relevant and intriguing content on a regular basis.
2. Use the Networks that Matter
There are hundreds of social media platforms out there, but there are only a few worth using. Some big players include: Facebook, Instagram, Twitter, Google+, and LinkedIn.
3. Build an Online Presence
The best way to reach the largest audience is to increase your number of followers. This tactic is especially useful for small businesses and new start-ups. By increasing the number of followers you’ll begin to increase your credibility and overall traction.
There are a lot of tactics and strategys to use on social media, but make sure to utilize these three simple techniques to leverage the power of social media marketing!
Courtesy of HuffingtonPost
