Roundups

Ecommerce Roundup September 20th, 2013

A good mix of articles, and even some advice for your traditional retail location.
 
  • Multi-screen Ecommerce - Shoppers use a variety of devices when researching purchases and shopping. They might hop from tablet to phone to desktop before buying from you. Here are some best practices when dealing with this new reality.
  • Myths of A/B Split Testing - Don't buy into certain myths, because usually they stem from false assumptions. There are valid criticism and warnings, but the you shouldn't throw the baby out with the bathwater.
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